As we celebrate 45 years operating in the Illawarra, we are proud to announce that Big Fat Smile is now BFS Children’s Services.
BFS stands for Birth to Five and School‑aged Children’s Services, a name that clearly reflects the children we support across early learning and Outside of School Hours care (OOSH)
What’s staying the same?
While our name and brand are evolving, the things that matter most are not.
- The educators who care for your child remain the same
- The locations and services your family knows and trusts remain the same
- The quality of care, relationships and learning experiences remain the same.
Children’s safety, wellbeing and education continue to be at the centre of everything we do.
Why are we making these changes?
Our organisation has supported children and families since 1981, first as Illawarra Children’s Services, then as Big Fat Smile. Each name reflected a moment in time.
This change comes after careful reflection and meaningful consultation. As an organisation led by professionals, we sought feedback from our employees and stakeholders, and we listened closely.
What we heard was clear, our name needed to better reflect the full breadth of our services and the leadership role we play in childhood education and care. The current language no longer felt contemporary or true to the organisation we have become.
BFS Children’s Services honours our history while giving us a clearer, more confident identity for the future.
We are proud of our history, confident in our future, and deeply committed to supporting your child’s learning and wellbeing. Thank you for your trust and for being part of BFS Children’s Services.
